We Make Beer

We Make Beer

The craft beer movement keeps growing and new stories emerge daily about brewers and their beers. Sean Lewis relates several of those stories in his new book We Make Beer. Lewis brings a reporter’s perspective and also shares personal viewpoints. This is Lewis’ first book but he has written for Beer Advocate magazine and is a skilled writer.

The craft brewers Lewis visits and writes about range from small operations just starting out to the two biggest craft brewers, Sam Adams and Sierra Nevada. He finds that some are rather casual about their brewing while others exercise strict control of their beer making. Is it okay if particular brew varies in taste from batch to batch? Depends.

Because Lewis lived in Massachusetts when he began the book and in California when he finished it, those two states’ brewers get the bulk of his attention. But he also writes about breweries in Birmingham, Nashville, Austin, Lancaster/Ephrata (Pennsylvania) and Papillion (Nebraska). The craft beer scene in Portland, anchored by Deschutes, gets its due, too.

Sean Lewis author photo_ Credit Victoria Knowles

(Sean Lewis photo by Victoria Knowles.)

Lewis offers inside looks at the brewing process and the brewery business. There’s enough detail about what goes in and what comes out of a brewing tank to satisfy most serious beer geeks. Those of us who may not care so much for the technical stuff can enjoy meeting the individuals who make beer and learning about their motivations and passions.

He spends a few pages of the book addressing the 2011 sale of Chicago’s successful craft brewer Goose Island to AB/InBev. The sale “felt like a betrayal because Anheuser-Busch had long served as the face of the enemy,” he writes.

(I’ve spoken to Goose Island and A-B folks who defend the purchase, saying the main differences are stricter safety standards, better consistency in product and wider distribution. A-B also has the power to aid in sourcing raw materials plus capacity to handle demand in other locations that can’t be met in Chicago, they say.)

Lewis mentions in a footnote that naming a favorite beer is “an impossible question to answer.” But, he writes, “If I had to choose one beer to drink for the rest of my life, it would be Firestone Walker’s Pale 31.” I’ll be checking this weekend to find out if anybody in St. Louis has it!

Click HERE to purchase We Make Beer from Amazon.

Foodie Movie: The Hundred-Foot Journey

 

The Hundred-Foot Journey has excellent credentials. Oprah Winfrey and Steven Spielberg are among the film’s producers. The great Helen Mirren is the main star. The film is set in France. It’s based on a popular novel. It promises and delivers gorgeous food images.

But it’s not a particularly good movie.

The Kadam family is forced to leave India. Their ultimate destination is France. They take over a building directly across the street from a Michelin-starred restaurant owned by Madame Mallory (Helen Mirren). The Indians, led by Papa (Om Puri), are boisterous in sharp contrast to Mallory and her refined crew. They are just 100 feet away. (And I’d always thought France was on the metric system!)

One of Mallory’s cooks, the gorgeous Marguerite (Charlotte Le Bon), befriends young Hassan Kadam (Manish Dayal), sharing cookbooks with him and encouraging him to elevate his ambitions. He gets hired by Mallory, passes Marguerite on the kitchen pecking order and, thanks to his spicing up the food just a bit, brings the restaurant up a notch to two Michelin stars.

He then moves on the to big leagues, nabbing a chef gig in Paris. He leads an active social lifestyle, but begins to miss the folks back home.

Why does The Hundred-Foot Journey fall short of greatness? The characters are not particularly compelling. It’s pleasant to watch Hassan and Marguerite’s chaste budding romance, but I wasn’t particularly concerned about their ultimate fates. Meanwhile, it’s not a surprise when Papa and Mallory are shown to have soft spots in their hearts despite their tough exterior personalities. Still, I did not have a soft spot in my own heart for either of them.

Despite my misgivings, here’s why you may want to see The Hundred Foot Journey: It’s rated PG. No language, sex or violence. It’s like a Hallmark Channel movie with a bigger budget. Also, the food looks great. (Although this year’s other foodie movie, Chef, caused me to leave the theater hungrier than THFJ did.)

The film’s message—that different cultures (and cuisines) can combine to deliver great outcomes—is an admirable one. It’s also one that can be observed in dining establishments and other businesses around St. Louis every day.

Ivy In Charge

Ivy In Charge

Veteran St. Louis chef Ivy Magruder has taken control of the kitchen at Panorama, the restaurant that opened last summer in the St. Louis Art Museum.

Panorama pic

A new summer menu has just been announced which includes, among other items:

Fresh Summer Pea Soup
pistachio gremolata, crème fraîche, shoots

Summer Kale Salad
avocado, strawberries, toasted almonds and
lemon-chia seed vinaigrette

Pan Seared Golden Scallops
creamy-pea-basil risotto, sherry gastrique

Basque Chicken
summer bell peppers, artichoke hearts, fresh basil,
tomatoes, grilled crusty French bread

Grilled Beef Tenderloin
onion ring, Foyot sauce, summer-tomatoes,
spinach, roasted fingerling potato

Ivy on TV

Panorama is also kicking off a monthly dinner series on Wednesday, August 27. For each dinner Panorama will partner with a local winery or brewery. The first event will feature a prix fixe menu of items paired with Schlafly beers. Cost is $75 (which includes tax and gratuity). Call 314-655-5490 for reservations.

Panorama is open for lunch Tuesday through Saturday, 11:00 a.m. to 2:00 p.m. and for dinner on Fridays, 5:00 p.m. to 8:30 p.m. Sunday brunch is offered 10:00 a.m. to 2:00 p.m. Click HERE to go to Panorama’s website.

More Movies About Food Coming!

The new trailer for the upcoming film The Hundred-Foot Journey has just been released today. It stars Helen Mirren as the owner of a fine dining restaurant in the French countryside.

All is going well until an Indian family opens a competing restaurant right across the street. Click to watch.

Scheduled release date for The Hundred-Foot Journey is August 8.

Meanwhile, the new Jon Favreau film Chef opened last Friday in NY and LA. It is set to open in St. Louis on Friday, May 23. Click to watch the trailer for Chef.

The LA Times gave Chef a positive review. Click HERE to read it.

Kaldi’s Coffee Dinner at the Ritz

Many restaurants have spectacular wine dinners. Some offer intriguing beer dinners. We’ve even seen the occasional whiskey dinner recently. Now, here comes a Spring Coffee Dinner at the Ritz-Carlton on Saturday, May 17.

Ritz

The meal will feature Kaldi’s coffees in each course. Menu items include coffee-glazed pork belly, coffee-rubbed beef tenderloin, halibut sauced with coffee beurre blanc and coffee créme brulée. Click HERE for the complete menu.

Kaldi

Paired coffee cocktails and Urban Chestnut beers will accompany the meal.

Cost is $150/person plus tax and tip. A portion of the evening’s proceeds will go to the Ronald McDonald House. For reservations, call the Ritz at 314-719-1433.

The Ritz-Carlton, St. Louis is located at 100 Carondelet Plaza in Clayton.

Tasting Event Strategies

If you attend events like this week’s Iron Fork at Union Station or June’s Saucy Soiree at the Four Seasons or St. Louis magazine’s A-List party in July in the CWE, you need strategies.

What do you want to sample? I enjoy trying things that are new and unfamiliar. Tasting longtime favorites is enjoyable, but a unique offering from a newer purveyor is more likely to produce a lasting memory.

How much do you want to eat and drink? I try to avoid getting quickly stuffed. Bread and beer are filling. If you get, say, a piece of brisket on a bun, toss the bun and enjoy the meat. Should you pick up a food sample that is less than delightful, you don’t have to eat it all.

If you choose to booze… there will be wonderful beers available. But I try to limit beer consumption at tasting events because, for me, it is more filling than wine.

How do you know which of the longer lines are worth the wait? Ask people. Almost all attendees love to talk about the foods they’ve enjoyed most.

Is it okay to get seconds? Generally, yes, although I don’t recommend it—for two reasons: (1) Each restaurant has a finite supply of food. (2) When you’re waiting in line for another taste of something you liked, you’re missing out on trying something different.

How do you avoid being overwhelmed by it all? Take notes. A quick memo to yourself on your phone’s notes app can help you recall highlights. Taking pics of the best-looking offerings also helps aid your recall. Many participants will have business cards or menus for you to pick up.

Remember that while these are food and drink events, they are also people events. Offer compliments to the folks whose food and beverages make you happy. Take a moment to greet old friends you encounter as you rush to the next food station. Honor the preferences of the person(s) you’re attending with.

Should you run into the people who have organized your tasting event, be sure to offer thanks for all their efforts. It’s a big job!

For full details of Thursday night’s Iron Fork tasting event, click HERE.

Ed Imo Rookie Card

Ed Imos Rookie Card Front Final

Imo’s Pizza is marking its 50th anniversary this year. They have printed up some cool Ed Imo baseball cards for the occasion. You may have looked at this card and thought, “I want one!” Not that easy.

Each Imo’s store throughout Missouri and Illinois will receive 1,000 Ed Imo rookie cards for distribution in March and another 1,000 in April.

Each week, 250 customers at each location will be chosen at random to receive a card with their purchase via delivery, carry-out or in-store dining. When a customer receives his or her card they need to register it online at http://www.imospizza.com. This will then qualify them as eligible to win one of several nice prizes, including sports trips and tickets.

Congrats to Ed and Marge Imo on this big milestone!

A Taste of Fiction

A Taste of Fiction is a fundraiser for St. Louis Public Library featuring pastry items from several St. Louis area chefs. The chefs have been asked to “interpret literary works in pastry.” Adult beverages will be served.

postcard

The event on Friday night at St. Louis Public Library is SOLD OUT. But you can check out the creative creations on Saturday (3/8/14). You can also meet and greet Robbie Montgomery of Sweetie Pie’s on Saturday afternoon. Click HERE for details.

Among the many fine sponsors of the event are Hendrick’s Gin and Monkey Shoulder Whiskey. Here are a couple of cool cocktail recipes that were passed our way, FYI:

The King Kong
1oz.  Monkey Shoulder
1/2 oz.  Tuaca
1/4 oz. Orange Curacao
2 oz.  Orange Juice
garnish with fresh thyme sprig

The Lemony Snicket
2 oz. Hendricks
4 oz. Lemonade

Beer at the Boat Show

The St. Louis Boat Show opens tonight (Wednesday, February 26) at 5:00 p.m. and runs through Sunday at America’s Center in St. Louis. I’ve attended the Boat Show many times and always enjoyed it.

motorboat

Along with the boats and the people, there are always special attractions. This year the Dock Dogs will be back. John Godwin of Duck Dynasty will appear Saturday.

This year, the Boat Show features beer sampling on Friday night, February 28, 5:00 p.m. to 10:00 p.m. Anchors and Ales will feature brews from Schlafly, O’Fallon, 4 Hands, Charleville, Morgan Street, Cathedral Square and Shocktop.

Anchors Ales

Cost is $10 at the door (in addition to your Boat Show ticket). Or you can order your Anchors and Ales ticket online for $20 by clicking HERE. (That ticket includes Boat Show admission.) Admission to Anchors and Ales gets you a limited edition sampling glass and ten tickets, each good for a 4 ounce sample.

Hope you enjoy the beer and find the boat of your dreams!

Big Footprint: BlackFinn’s Fatal Flaw?

When BlackFinn opened two years ago, the big story was not its food or drink or its décor, but its huge footprint: two large dining areas, two bar areas, event space and a patio. Its size may be the main reason it closed this week.

BlackFinn’s food was good, if a bit pricey. They carried a decent lineup of beers, enough to make me happy when I attended happy hours and parties there. The restaurant and its bigger bar area (with plenty of screens for sports viewing) looked great.

Was BlackFinn’s location a problem? My guess is probably not. It was at the north end of the Galleria, on Clayton Road, close to Brentwood Boulevard, just off I-170 and Highway 40. (Its sister restaurant Vida Cantina suffered a quick death, just months after opening. Its semi-obscure location, tucked away in a corner next to BlackFinn, was a likely factor in its demise.)

The Galleria may not be as hot a mall as it was in the 90’s, but it still draws large traffic. The Cheesecake Factory, which opened just over a decade ago, thrives in an arguably better spot on the mall campus.

We’ve seen several operators move into St. Louis in recent years with concepts that have had success in other markets. Many have been almost as ambitious as BlackFinn’s owners were. They have invested heavily in equipment and décor and, presumably, are paying high fees for their leases.

“Go big or go home” is a philosophy embraced by Tucano’s, prasino, Bricktops, Central Table Food Hall and McCormick and Schmick, among others.

But larger rooms have to be filled with a steady stream of diners. A slow night at a big place can be costly in terms of food, personnel and heating/cooling costs. Too many slow nights can be fatal.